Electric Revolution

BBC Four have been running a new season of programmes celebrating the "Electric Revolution", which explores the way technology has changed the way we live over the years.

As part of this season, the channel has brought in some special idents. All of the idents begin with the regular BBC Four idents, before zooming out to reveal that they are playing on a piece of retro technology.











(thanks to TV Forum for the images - visit for videos)

I'm already an admirer of BBC Four's idents and presentation - I think they present a classy and understated feel for the channel, but these special versions are really nicely done. What a great way of promoting this special season of programmes, by incorporating the existing into some brilliantly set up scenes.

BBC HD

I'm a big fan of the new BBC HD idents. They are shot beautifully and capture the essence of the BBC's high-def output brilliantly - bringing the viewer something spectacular.

The cover all the bases, too... Wildlife shows...



...Strictly Come Dancing...



...Crufts!



...Music (This one's a bit cheesy and I think the weakest of the set)



And fishing/wildlife/kids!



I'm especially fond of the way the idents resolve in a very neat and gentle way after the initial surprise and excitement.

Interestingly there's something rather European about the idents as well, but I can't quite put my finger on it.

Very nice. And a vast improvement on their previous CGI 1980's style effort! (which seems to have vanished from YouTube!)